<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Designing Change</title>
	<atom:link href="http://www.joycehostyn.com/blog/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.joycehostyn.com/blog</link>
	<description>Sensemaking in a changing world</description>
	<lastBuildDate>Mon, 03 Jun 2013 23:04:37 +0000</lastBuildDate>
	<language>en-US</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.5.1</generator>
		<item>
		<title>Selling customer experience: art of the pitch</title>
		<link>http://www.joycehostyn.com/blog/2013/02/14/selling-customer-experience-art-of-the-pitch/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=selling-customer-experience-art-of-the-pitch</link>
		<comments>http://www.joycehostyn.com/blog/2013/02/14/selling-customer-experience-art-of-the-pitch/#comments</comments>
		<pubDate>Thu, 14 Feb 2013 10:35:21 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[customer experience]]></category>
		<category><![CDATA[intrapreneur]]></category>
		<category><![CDATA[story]]></category>
		<category><![CDATA[art of the sale]]></category>
		<category><![CDATA[pitch]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[to sell is human]]></category>
		<category><![CDATA[twitpitch]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=1387</guid>
		<description><![CDATA[The key to galvanizing your audience with a good story is to make listeners feel that they can be heroic. When good salespeople prospect and pitch, they must be alert to the stories running through their customers’ minds. What is their internal hero story? What do they wish to achieve through this sale? Whom do [...]<div class='yarpp-related-rss'>

Related posts:<ol>
<li><a href='http://www.joycehostyn.com/blog/2010/03/22/visualizing-the-customer-experience-using-customer-experience-journey-maps/' rel='bookmark' title='Visualizing the customer experience using customer experience journey maps'>Visualizing the customer experience using customer experience journey maps</a></li>
<li><a href='http://www.joycehostyn.com/blog/2010/04/07/10-reasons-content-strategy-is-essential-when-designing-a-holistic-customer-experience/' rel='bookmark' title='10 reasons content strategy is essential when designing a holistic customer experience'>10 reasons content strategy is essential when designing a holistic customer experience</a></li>
<li><a href='http://www.joycehostyn.com/blog/2010/03/31/designing-for-a-holistic-customer-experience-%e2%80%93-thinking-outside-the-product/' rel='bookmark' title='Designing for a holistic customer experience – thinking outside the product'>Designing for a holistic customer experience – thinking outside the product</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2013/02/14/selling-customer-experience-art-of-the-pitch/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>What are you afraid of?</title>
		<link>http://www.joycehostyn.com/blog/2013/01/23/what-are-you-afraid-of/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-are-you-afraid-of</link>
		<comments>http://www.joycehostyn.com/blog/2013/01/23/what-are-you-afraid-of/#comments</comments>
		<pubDate>Wed, 23 Jan 2013 15:53:49 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[change]]></category>
		<category><![CDATA[learning]]></category>
		<category><![CDATA[fear]]></category>
		<category><![CDATA[s curve]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=1359</guid>
		<description><![CDATA[Courage is being scared to death&#8230;and saddling up anyway.  ~John Wayne Courage isn&#8217;t an absence of fear. It’s doing what you are afraid to do. It’s having the power to let go of the familiar and forge ahead into new territory. ~John Maxwell One of the scariest things I&#8217;ve ever done was my very first public talk. [...]<div class='yarpp-related-rss yarpp-related-none'>

No related posts.
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2013/01/23/what-are-you-afraid-of/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Running away versus running towards</title>
		<link>http://www.joycehostyn.com/blog/2012/09/06/running-away-versus-running-towards/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=running-away-versus-running-towards</link>
		<comments>http://www.joycehostyn.com/blog/2012/09/06/running-away-versus-running-towards/#comments</comments>
		<pubDate>Thu, 06 Sep 2012 21:05:55 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[brain]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[design thinking]]></category>
		<category><![CDATA[employee experience]]></category>
		<category><![CDATA[burning platform]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=1306</guid>
		<description><![CDATA[The best in art and life comes from a center &#8211;  something urgent and powerful, an idea or emotion that insists on its being. From that insistence, a shape emerges and creates its structure out of passion. If you begin with a structure, you have to make up the passion, and that&#8217;s very hard to [...]<div class='yarpp-related-rss yarpp-related-none'>

No related posts.
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2012/09/06/running-away-versus-running-towards/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Delight is the result of discovering areas in a possibility space</title>
		<link>http://www.joycehostyn.com/blog/2012/07/03/delight-is-the-result-of-discovering-areas-in-a-possibility-space/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=delight-is-the-result-of-discovering-areas-in-a-possibility-space</link>
		<comments>http://www.joycehostyn.com/blog/2012/07/03/delight-is-the-result-of-discovering-areas-in-a-possibility-space/#comments</comments>
		<pubDate>Wed, 04 Jul 2012 00:04:02 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[customer experience]]></category>
		<category><![CDATA[experience design]]></category>
		<category><![CDATA[story]]></category>
		<category><![CDATA[game design]]></category>
		<category><![CDATA[narrative]]></category>
		<category><![CDATA[possibility space]]></category>
		<category><![CDATA[retail experience]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=1264</guid>
		<description><![CDATA[If I were Will Wright, I’d say that ‘Fun is the process of discovering areas in a possibility space.’ We talk so much about emergent gameplay, non-linear storytelling, or about player-centered content. They’re all ways of increasing the possibility space, making self-refreshing puzzles. Theory of Fun In a similar vein, is it possible to say that [...]<div class='yarpp-related-rss'>

Related posts:<ol>
<li><a href='http://www.joycehostyn.com/blog/2012/06/15/designing-possibility-spaces/' rel='bookmark' title='Designing possibility spaces for experiences'>Designing possibility spaces for experiences</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2012/07/03/delight-is-the-result-of-discovering-areas-in-a-possibility-space/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Designing possibility spaces for experiences</title>
		<link>http://www.joycehostyn.com/blog/2012/06/15/designing-possibility-spaces/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=designing-possibility-spaces</link>
		<comments>http://www.joycehostyn.com/blog/2012/06/15/designing-possibility-spaces/#comments</comments>
		<pubDate>Fri, 15 Jun 2012 18:59:55 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[customer experience]]></category>
		<category><![CDATA[story]]></category>
		<category><![CDATA[game design]]></category>
		<category><![CDATA[narrative]]></category>
		<category><![CDATA[possibility space]]></category>
		<category><![CDATA[store experience]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=1205</guid>
		<description><![CDATA[Games usually start at a well-defined state (the setup in chess, for instance) and end when a specific state is reached (the king is checkmated). Players navigate this possibility space by their choices and actions; every player&#8217;s path is unique. Games cultivate &#8211; and exploit &#8211; possibility space better than any other medium. In linear [...]<div class='yarpp-related-rss'>

Related posts:<ol>
<li><a href='http://www.joycehostyn.com/blog/2012/07/03/delight-is-the-result-of-discovering-areas-in-a-possibility-space/' rel='bookmark' title='Delight is the result of discovering areas in a possibility space'>Delight is the result of discovering areas in a possibility space</a></li>
<li><a href='http://www.joycehostyn.com/blog/2011/02/03/designing-experiences-with-content/' rel='bookmark' title='Designing experiences with content'>Designing experiences with content</a></li>
<li><a href='http://www.joycehostyn.com/blog/2012/03/12/why-most-organizations-fail-at-delivering-great-customer-experiences/' rel='bookmark' title='Why most organizations fail at delivering great customer experiences'>Why most organizations fail at delivering great customer experiences</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2012/06/15/designing-possibility-spaces/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Psychology of change</title>
		<link>http://www.joycehostyn.com/blog/2012/05/16/psychology-of-change/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=psychology-of-change</link>
		<comments>http://www.joycehostyn.com/blog/2012/05/16/psychology-of-change/#comments</comments>
		<pubDate>Thu, 17 May 2012 01:12:19 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[brain]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[story]]></category>
		<category><![CDATA[behavioral economics]]></category>
		<category><![CDATA[personal narrative]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=1140</guid>
		<description><![CDATA[Change management is in need of a transformation through an improved understanding of how humans interpret their environment and choose to act. The Inconvenient Truth About Change Management Ever made this resolution: &#8220;I&#8217;m going to keep my email inbox empty.&#8221; Were you successful? I wasn&#8217;t. Why is change so hard? Because we&#8217;re not Econs, a [...]<div class='yarpp-related-rss'>

Related posts:<ol>
<li><a href='http://www.joycehostyn.com/blog/2012/01/10/story-editing-leads-to-behavior-change/' rel='bookmark' title='Story editing leads to behavior change'>Story editing leads to behavior change</a></li>
<li><a href='http://www.joycehostyn.com/blog/2012/04/01/what-story-does-your-approach-to-change-tell/' rel='bookmark' title='What story does your approach to change tell?'>What story does your approach to change tell?</a></li>
<li><a href='http://www.joycehostyn.com/blog/2010/12/11/to-succeed-with-change-tap-into-the-power-of-the-mind/' rel='bookmark' title='To succeed with change, tap into the power of the mind'>To succeed with change, tap into the power of the mind</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2012/05/16/psychology-of-change/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>No scene that doesn’t turn</title>
		<link>http://www.joycehostyn.com/blog/2012/05/02/no-scene-that-doesnt-turn-moments-of-truth-as-turning-points/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=no-scene-that-doesnt-turn-moments-of-truth-as-turning-points</link>
		<comments>http://www.joycehostyn.com/blog/2012/05/02/no-scene-that-doesnt-turn-moments-of-truth-as-turning-points/#comments</comments>
		<pubDate>Wed, 02 May 2012 21:56:56 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[customer experience]]></category>
		<category><![CDATA[experience design]]></category>
		<category><![CDATA[moment of truth]]></category>
		<category><![CDATA[story]]></category>
		<category><![CDATA[customer experience journey]]></category>
		<category><![CDATA[sparkline]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=1093</guid>
		<description><![CDATA[Look closely at each scene and ask: what value is at stake in my character’s life at this moment? Love? Trust? What? How is that value charged at the top of the scene? Positive? Negative? Some of both? Then at close of scene, ask: where is this value now? Compare. If answer at end is [...]<div class='yarpp-related-rss'>

Related posts:<ol>
<li><a href='http://www.joycehostyn.com/blog/2012/03/01/every-interaction-isnt-a-moment-of-truth/' rel='bookmark' title='Not every interaction is a moment of truth'>Not every interaction is a moment of truth</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2012/05/02/no-scene-that-doesnt-turn-moments-of-truth-as-turning-points/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What story does your approach to change tell?</title>
		<link>http://www.joycehostyn.com/blog/2012/04/01/what-story-does-your-approach-to-change-tell/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=what-story-does-your-approach-to-change-tell</link>
		<comments>http://www.joycehostyn.com/blog/2012/04/01/what-story-does-your-approach-to-change-tell/#comments</comments>
		<pubDate>Sun, 01 Apr 2012 11:28:42 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[brain]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[emotional due diligence]]></category>
		<category><![CDATA[story]]></category>
		<category><![CDATA[empathy]]></category>
		<category><![CDATA[interviewing]]></category>
		<category><![CDATA[listening]]></category>
		<category><![CDATA[sensemaking]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=698</guid>
		<description><![CDATA[The approach you take to a change initiative such as the deployment of enterprise software tells a story to those affected. Consider what each of these comments reveals:  “If we didn’t do it quick enough, the person in charge of the project would send email to their boss, bosses’ boss, up to the CEO… ‘Are [...]<div class='yarpp-related-rss'>

Related posts:<ol>
<li><a href='http://www.joycehostyn.com/blog/2012/01/10/story-editing-leads-to-behavior-change/' rel='bookmark' title='Story editing leads to behavior change'>Story editing leads to behavior change</a></li>
<li><a href='http://www.joycehostyn.com/blog/2010/04/14/bridging-silos-through-story/' rel='bookmark' title='Bridging silos through story'>Bridging silos through story</a></li>
<li><a href='http://www.joycehostyn.com/blog/2012/05/16/psychology-of-change/' rel='bookmark' title='Psychology of change'>Psychology of change</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2012/04/01/what-story-does-your-approach-to-change-tell/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why most organizations fail at delivering great customer experiences</title>
		<link>http://www.joycehostyn.com/blog/2012/03/12/why-most-organizations-fail-at-delivering-great-customer-experiences/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=why-most-organizations-fail-at-delivering-great-customer-experiences</link>
		<comments>http://www.joycehostyn.com/blog/2012/03/12/why-most-organizations-fail-at-delivering-great-customer-experiences/#comments</comments>
		<pubDate>Mon, 12 Mar 2012 15:21:51 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[customer experience]]></category>
		<category><![CDATA[emotion]]></category>
		<category><![CDATA[experience gap]]></category>
		<category><![CDATA[loyalty]]></category>
		<category><![CDATA[purpose]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=1033</guid>
		<description><![CDATA[We see the world, not as it is, but as we are. Talmud Think back to the different organizations you interacted with today. Directly or indirectly. Drinking your morning coffee. Commuting to work. Shopping for groceries. Using your computer. Watching a show on cable. Having a beer. Watching your favorite sports team. Attending a yoga [...]<div class='yarpp-related-rss'>

Related posts:<ol>
<li><a href='http://www.joycehostyn.com/blog/2010/03/22/visualizing-the-customer-experience-using-customer-experience-journey-maps/' rel='bookmark' title='Visualizing the customer experience using customer experience journey maps'>Visualizing the customer experience using customer experience journey maps</a></li>
<li><a href='http://www.joycehostyn.com/blog/2012/06/15/designing-possibility-spaces/' rel='bookmark' title='Designing possibility spaces for experiences'>Designing possibility spaces for experiences</a></li>
<li><a href='http://www.joycehostyn.com/blog/2011/02/03/designing-experiences-with-content/' rel='bookmark' title='Designing experiences with content'>Designing experiences with content</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2012/03/12/why-most-organizations-fail-at-delivering-great-customer-experiences/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Not every interaction is a moment of truth</title>
		<link>http://www.joycehostyn.com/blog/2012/03/01/every-interaction-isnt-a-moment-of-truth/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=every-interaction-isnt-a-moment-of-truth</link>
		<comments>http://www.joycehostyn.com/blog/2012/03/01/every-interaction-isnt-a-moment-of-truth/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 14:32:45 +0000</pubDate>
		<dc:creator>Joyce Hostyn</dc:creator>
				<category><![CDATA[customer experience]]></category>
		<category><![CDATA[experience design]]></category>
		<category><![CDATA[moment of truth]]></category>
		<category><![CDATA[story]]></category>
		<category><![CDATA[customer experience journey]]></category>

		<guid isPermaLink="false">http://www.joycehostyn.com/blog/?p=978</guid>
		<description><![CDATA[Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience. They are the currency of human contact. Robert McKee I’ve been wrestling with the concept of moments of truth lately. One of the objectives when visualizing experiences using customer experience journey maps is to identify and redesign the moments [...]<div class='yarpp-related-rss'>

Related posts:<ol>
<li><a href='http://www.joycehostyn.com/blog/2012/05/02/no-scene-that-doesnt-turn-moments-of-truth-as-turning-points/' rel='bookmark' title='No scene that doesn’t turn'>No scene that doesn’t turn</a></li>
</ol>
</div>
]]></description>
		<wfw:commentRss>http://www.joycehostyn.com/blog/2012/03/01/every-interaction-isnt-a-moment-of-truth/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
	</channel>
</rss>

<!-- Performance optimized by W3 Total Cache. Learn more: http://www.w3-edge.com/wordpress-plugins/

 Served from: www.joycehostyn.com @ 2013-06-19 03:52:12 by W3 Total Cache -->