In the spirit of filter or be flooded (Fast Company) and the Simplicity of Dr. Seuss (a funny must read on the need for content strategy), I’m sharing my draft of “What’s your story? Designing a holistic customer experience” in advance of my talk at the Content Strategy Forum. I’ve crafted something too long to present within my 40 minute time limit. I’m hoping that by sharing it with you in advance, you’ll let me know what you find most interesting, where you think I should cut, what intrigues you the most, or where you think my thinking is flawed.
For those not attending the Content Strategy Forum, I’ll be happy to continue the conversation here or on twitter.